Skip to main content

Web Design and Marketing

Sunday, October 21 2012
Post Stories to Connect With Visitors

A research study discovered that visitors were interested in learning how people had benefited from the non-profit organization. Not only do donors look for this information on the organization's website but they also look for it on the social media sites as well.

The #1 motivator that encourages giving is stories of changed lives.

Users also appreciated being able to quickly make a donation directly from the social media site.

What You Can Do
  • Continually collect stories of how your organization is impacting lives. Write the stories down and get photographs. You may need to stagger their use over time.
  • Choose some of the stories to make a video.
  • Post these stories on your social media pages with a compelling call to action for how you would like people to resond; donate, volunteer, etc.
Posted by: Craig Ludrick AT 07:30 am   |  Permalink   |  0 Comments  |  Email

Post comment
Email Address

(max 750 characters)
* Required Fields
Note: All comments are subject to approval. Your comment will not appear until it has been approved.

    8000 Research Forest Dr
    Suite 115, #280
    The Woodlands, TX 77382
    rss feedour facebook page linkdin
    SiteHatcher creates websites that get results by integrating Search Engine Marketing, Social Media Marketing, and Email marketing. Good design get's results.